The Stella Shipping Group approached Aspyre to restructure and rebrand the companies within the group. As the first stage of a long term project, Aspyre started with a CI redesign of all the companies as well as setting in motion a through-the-line campaign. We have big plans for this dynamic group, so visit this page soon to see what we have done.
Something a little different for us. And we certainly loved the challenge. The brief was to design large banners for an indoor display area at a local tourism centre. These storyboards would form the backdrop to an educational walkthrough of the history of the region.
This also served as a way of getting youth to engage and read about their history. And we certanly learnt a lot while doing these.Read more
Conservation, social upliftment, environment. Three things we absolutely love and are happy to be part of. The Rakanda Goodwill Foundation is an amazing NPO that assists in various social and environmental projects in South Africa. The brief was very simple- create an icon that shows, at a glance, the pillars of this NPO. The result was a simple, yet iconic graphic shape that epitomises what this organisation does.
The new CI was adapted to a simple, easy to navigate website that will grow with this NPO.Read more
Aspyre was approached by Hound & Horse Magazine, a beautifully wtitten up-and-coming publication focussed on ...you guessed it, hounds and horses!. We proposed a full rebrand of the magazine with new design approaches to the style book to make the publication more approachable and credible. 12 Issues down the line, we have loved working with this dynamic group of people.
Since the new look, the magazine has been approached by numerous advertisers who see the potential of this small but brilliant niche- and we have loved been part of this.Read more